So Greek

About Chris Alden

I am a freelance writer living in Cyprus.

As a journalist, I specialise in travel, environment, technology, business and general interest features for UK and international titles.

As a copywriter, I write advertorials and web content for companies large and small.

Greeks are famous for their incomprehensible proverbs, but here’s one saying I absolutely love.

The phrase is “Kathe persi kai kalutera”. It means, literally, “Every last year and better”.

Or, to put it another way, every year things get worse.

For maximum effect, to be said by old men sitting in coffee-shops whose wives are at home slaving over a hot stove.

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